Leverage or Perish!

The scenario is an all-too familiar one: meet the Head of Application Development for a multi-billion-dollar revenue firm with global operations. For this account, we shall call him “Mr. Stockbridge” for his territoire includes all software old and new, building, maintaining, upgrading, and further integrating the application portfolio – sometimes referred to as “the app zoo” – as well as R&D, and which is delineated in jovial collegial “Upstairs, Downstairs” manner, literally by a flight of stairs and if by Higher mandate from the realm of his peer, the CTO and “the guys down below” who worry about such seemingly trivial ‘plumbing matters’ as infrastructure, hosting, datacenters, data privacy, overall systems performance and security, etc.

Mr. Stockbridge – a lot less standoffish and snobbish a man than his celluloid namesake, the Marquis acted out to perfection, of course, by the loveable Anthony Andrews opposite the venerable Gordon Jackson – has a problem, a big one, and a hard one as such, but he’s not alone with it (oh, what I meant: unfortunately, he is all alone with his own problem, but other Heads of Application Development at other firms have it, too).

You see, his boss, the company CFO nonetheless (incidentally, in many a corporate hierarchy nowadays a most logical configuration, for whose avuncular fingers are better equipped to clip the wings of Icarus, to curb IT’s flight too close to the sun of techiedom, and to keep in check that otherwise rampant overreaching, overspending, and overpromising that’s supposedly just what ‘we IT guys’ do), has returned from his prolonged budget meeting on Mount Olympus to make the following pronouncement which surprises no one but likewise scares everyone: the current headcount will stay flat until year-end, though an imperceptibly small budget increase for new “specialty” hires has been approved for those projects dear to the CFO’s heart. IT is expected to not only maintain but to increase productivity and project output by an estimated 30% (take that to your next Committee hearing on the “jobless recovery,” Mr. Bernanke). To make matters worse, the technology mix has shifted considerably over the last 12 months thus challenging the ‘skills readiness’ of a good portion of the staff to be able to outperform (if even just to perform) in their present jobs. Plus there are some further hard architectural choices to make (for that global webification push!) that demand more than just the proverbial blood, sweat, and tears – they require the brains of people not distracted by playing perpetual catch-up with that ever-growing backlog of ‘IT business requirements’ dispatched, unfortunately, by those who pay the bills, the business owners. And lest I forget, Mr. Stockbridge, the charismatic new head of Sales & Marketing with that operatic temper (charming only to the colleagues in Italy and Spain) is loudly asking about the new CRM rollout that was promised this quarter (there we go again). The United States Marine Corps has a saying to sum up such rank sentiment: “the beatings will continue until morale improves.”

In fact, I’ve just returned from a visit to Stockbridge’s office-cum-requisite-war-room, a cerebral but no less acute situation desk to make General Petraeus proud – with, surprisingly, no blood on the floor but rather a set of well-thought-out, high-level objectives on the white board:

  • Make do with what we have;
  • Make small changes (that’s all we can afford) that make a big difference;
  • Leverage the existing team (never forget: team motivation is key!);
  • Create an elastic and offshore-leveraged workforce (review local consultant spend vs. a “global flexforce”?);
  • Assess offshore readiness (who on the team can manage in a distributed project environment?);
  • Assess skills gaps in the organization (and how do we bridge them?);
  • Up-skilling / right-sizing / bringing in external help (caution: difficult conversations ahead!);
  • Shorten the path-to-beneficial-use for upgrading internal or importing external “new” skills (if third-parties, whom to trust?; and sorry, no, we cannot afford IBM or Accenture);
  • Centralize solutions portfolio / central hosting / local configuration / create global best practices for deployment (divide and conquer: local vs. global teams);
  • A focused, effective, and realistic approach to upgrading our project management skills to improve outcomes (but please no Greek letters!);
  • Go make it happen!

It won’t come as a mortal shock to my regular readers that the aforementioned white board scenario represents a near-perfect use case for why IT leaders should consider remote staff augmentation. Together with the right remote staffing partner, you will selectively and quickly deploy IT professionals located offshore and manage them as a virtual extension, so to speak, to your own team. Your staff will not panic or lose morale, as you’re not really offshoring entire projects or outsourcing entire functions (and remember the old adage that you should never outsource your problems). These remote IT professionals can either be tasked to maintain legacy code, while your local team can be charged to tackle the new and technically more cutting-edge projects, or vice versa (if perhaps you’re lacking those ‘hot skills,’ such as Ruby on Rails, internally). Furthermore, by having your line managers manage these resources as part of a distributed work team, you will quickly realize improvements – by “gentle necessity,” that is – in project management skills and outcomes, as your people will bring just a little more forethought, discipline, and governance to bear on these distributed projects. No McKinsey, no Six Simga needed.

Good luck, Mr. Stockbridge, who incidentally just called back after somebody had ‘misplaced’ a flipchart of additional “what remote staff augmentation can do for you” notes in his office:

  • Typical savings range from 30-50% compared to the cost of local consultants;
  • Stretch the budget to really do more with less (e.g., eliminate project backlog, improve IT’s responsiveness to business requests);
  • Acquire IT skills that don’t exist in-house or are scarce in the local market;
  • Rapidly deploy IT professionals (individuals or teams) as contractors without additional staff overhead;
  • Handle fluctuations in project demand through “talent on tap” (smoothing out the troughs and valleys in workload while maintaining fixed staff level);
  • Enjoy the direct benefits of going offshore without the hidden costs / risks (no set-up cost, no minimum project size); and
  • It’s a solution that works for companies of all sizes and is viable at any project scale.
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About Christophe Kolb
Christophe Kolb is Executive Chairman and co-founder of Talent Trust. Headquartered in San Francisco, Talent Trust employs mobile experts at our own development centers in Córdoba, Argentina and Lima, Peru. Our talented people are seasoned technologists with solid backgrounds in software engineering and cutting-edge skills in mobile web / HTML5, Android, iPhone / iPad, and BlackBerry. We have the technical expertise, industry knowledge, and proven capability to deliver winning mobile solutions, and have done so for some of the world’s greatest companies. Our mission is to help our enterprise clients win in mobility, with: • Captive development centers in Córdoba, Argentina and Lima, Peru • Same time zone advantage for U.S. clients, enabling real time communication • Cost-effective offshore development solutions for mobile • Focus on mobile for enterprise clients • 10-year track record of successfully servicing a blue-chip client base in predominantly multi-year relations • Agile development methodology (Scrum and Kanban) • Close collaboration with clients / Product Owners (daily stand-up meetings) • Excellent English communication skills

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